Engagement report

You can use the Engagement report to get insights into how users interact with your websites and apps. It shows metrics around user engagement levels, activities performed, and which pages/screens are most visited.

Note: This article describes the default report. You can customize the report by applying filters or comparisons or by changing the dimensions, metrics, or charts in QuickSight. Learn more

View the report

1. Access the dashboard for your application. Refer to Access dashboard
2. In the dashboard, click on the sheet with name of Engagement.

Data sources

Engagement report is created based on the following QuickSight datasets:

QuickSight dataset	Redshift view / table	Description
Engagement_KPI-<app>-<project>	clickstream_engagement_kpi	This dataset stores data on Engagement KPIs per day.
Day_Event_View_Engagement-<app>-<project>	clickstream_engagement_day_event_view	This dataset stores data on the number of events and number of view events for each day
Event_Name-<app>-<project>	clickstream_engagement_event_name	This dataset stores data on the number of events per event name for each user for each day.
Page_Screen_View-<app>-<project>	clickstream_engagement_page_screen_view	This dataset stores data on the number of views per each page or screen for each day.
Page_Screen_View_Detail-<app>-<project>	clickstream_engagement_page_screen_detail_view	This dataset stores data on the view event per page title/ page url or screen name/screen id for each user for each day.

Dimensions

The Engagement report includes the following dimensions.

Dimension	Description	How it's populated
Event name	Name of the event triggered by users	Derived from the event name you set for an event with Clickstream SDK or HTTP API.
Page title	Title of the web page.	Page title derives from the title tag in your HTML.
Page URL path	The path in the web page URL	Page path derives from the value after the domain. For example, if someone visits www.example.com/books, then example.com is the domain and /books is the page path.
Screen name	Title of the screen	Screen name derives from the name you set for a screen using clickstream SDK or HTTP API .
Screen class	The class name of the screen.	Screen class derives from the class name of the UIViewController or Activity that is currently in focus.

Metrics

The Engagement report includes the following metrics.

Metric	Definition	How it's calculated
Avg_session_per_user	The average number of sessions per active user.	Total number of sessions / total number of active users
Avg_engagement_time_per_user_minute	The average time per user that your website was in focus in a user's browser or an app was in the foreground of a user's device.	Total user engagement durations / Number of active users
Avg_engagement_time_per_session_minute	The average time per session that your website was in focus in a user's browser or an app was in the foreground of a user's device	Total user engagement durations / Number of sessions
Active users	Number of active users that had page_view or screen_view events.	Count distinct user_id or user_pseudo_id (if user_id is not available) when event_name is '_page_view' or '_screen_view'.
Event count	The number of times users triggered a '_page_view' or '_screen_view' event.	Count event_id when event_name is '_page_view' or '_screen_view'.
Event count per user	Average event count per user.	Event count / Active users

Sample dashboard

Below image is a sample dashboard for your reference.